KASEY ABELL

Social Media

Social Media has been one of the main platforms that I have had the opportunity to work with in the digital marketing realm. As Vice President of Marketing for Hawk Hill Productions (Our student run events planning committee at Saint Joseph's University) I am responsible for running our Instagram to reach students with information about our events. Additionally, in the Summer of 2023, I had the opportunity to study abroad in Rome, Italy, and act as a social media intern for the program I was on, IES Abroad. As I went through my abroad experience, I documented my life through social media to promote IES Abroad, and the amazing opportunities I was being exposed to through the program.

This is an instagram story with a light red background with a large heading at the top that says 'Hawkapalooza 2024'. The image has a grid in the middle with four icons in the seperate quadrants of the grid. The icons include a bull head, a popcorn bucket, a carnival ticket and a cowboy boot. Underneath the grid there is a caption that says 'Theme Reveal Loading'.
This is an instagram story with a light red background and silouhettes of a barn, farm animals, and a ferris wheel at the bottom. in the center of the image there is a banner across the screen that says 'Country Fair' in an old western font. Above that is a logo for the Hawkapalooza event that includes a ferris wheel and carnival tent
This is an instagram story with a yellow background that says 'Hawkapalooza This or that' and features two sides of the screen where you can either choose kettle corn or cotton candy. At the bottom of the image there are silhouettes of a barn, farm animals and a ferris wheel.
This is an instagram story with a dark red background advertising a basketball game tailgate where they will be giving away SJU themes scarves. There is text on the left hand side showcasing event info and an image of the scarf that will be given away on the right hand side. At the top the flyer for the event is featured.
this image is an instagram post with red coloring highlighting an application opening for a committee of Hawk Hill Productions, a student group at Saint Joseph's University
This image is an instagram post revealing the executive board for Hawk Hill Productions in 2024. The cover slide of the post features an above image of SJU's campus, with the Philadelphia skuline in the background. There is a hawk on the left side of the image. You can also see comments underneath the post from various followers
This is an instagram post revealing the theme for an end of year event at SJU. The background of the image is a sky with clouds, with the hawkapalooza logo on top featuring a ferris wheel and carnival tent over the text. At the bottom of the image are silouhettes of a barn, farm animals, and a ferris wheel.
This is a post for a campus event titled Hawk Hill and Chill that will allow students to eat comfort food, do crafts, and get free self care items. There is a light green background with flowers all around the edge of the screen and a very calm blue font for the event title.
This image is a recap post from an arcade event for students. There are four students playing some kind of arcade game with neon lighting shining around them
This image is a recap post from a trip to see Hadestown the musical in Philly. The center of the image has a hand holding the playbill for the musical which has a red flower in the center with the title of the show above. Behind the playbill is the audience below, and the stage behind it.
This instagram post depicts a young white blonde girl standing in front of the colloseum in Rome. She is wearing a white tee shirt and pin striped cream shorts. She has sunglasses on her head and her hair in a ponytail
This instagram post depicts a 20 year old white female with blonde hair standing on a cobblestone street in front of the Eiffel tower in Paris. She is wearing a pink lacey top, with pink cargo pants.
This instagram post depicts a young white blonde female wearing a cream short dress standing on a balcony with the rooftops of Rome behind her, and St.Peters Basillica in the distance.
This instagram post depicts a side angle of the world famous colloseum in Rome Italy